Welcome to DX Connect by Krish - Season 4 Ep 3
Ready to Revolutionize Your Customer Experience?
It’s time to explore the role of personalised digital experiences further with our third episode of ‘Customer Segmentation & Personalised Omnichannel Marketing through Marketing Automation’ at DX Connect Video Podcast.
In the latest episode of “DX Connect,” Nishit Kathlana, our Head of Sales and Strategic Alliances, continues discussing avenues of growth with Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dot Digital, to dive deep into the power of marketing automation tools.
Discover how brands are leveraging hyperpersonal data insights for improved CX and learn about the advanced segmentations available within these platforms. Riley also highlights the critical role of timely and targeted messaging.
Learn and grow with DX Connect by Krish.
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Episode 4: Customer Segmentation & Personalised Omnichannel Experiences with Marketing Automation
7 August, 2024 Welcome to DX Connect by Krish - Season 4 Ep 4 What all can your marketing automation tool yield? In the fourth episode of DX Connect Video Podcast, Nishit Kathlana, our Head of Sales and Strategic Alliances, and Riley Barnes, Agency & Strategic Partnerships Manager from Dotdigital, take their conversation further, diving into the complexities of customer segmentation, the challenges surrounding them, and performance metrics. The episode explores some of the key performance metrics of marketing automation tools. They emphasize the pivotal role of accurate data and analytics in enhancing overall CX, ensuring your marketing strategies hit the mark every time. Don’t forget to watch it!
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