The latest Magento theme allows more than 50 product enhancements, as they address many customer support issues and improve overall product quality as well as security.
Overview
Magento has released new versions of the Magento Enterprise Edition 1.14 and Magento Community Edition 1.9. These versions include many feature updates that help client achieve more sales and also help serve their customers in a better manner. This article mentions some of the key enhancements that the new versions include:
1. Speedier development through responsive design reference theme.
A new responsive design reference theme that has been introduced by Magento requires lesser time to develop a responsive site by as much as half. This helps merchants participate in the rapidly growing mobile commerce space. This new reference theme encompasses all major air flows, product types as well as features. It also encompasses a cleaner and more modern code base. This makes the task of customizing easier than ever before. Using this design offers additional SEO benefits since responsive design is the preferred method that Google has adopted to optimize mobile websites.
2. Introduction of new financing and streamlines checkout to improve conversion.
Magento has added Bill Me Later and an improved PayPal Express Checkout process to help increase sales and conversion rates. Bill Me Later has show to increase sales by up to 18 percent. This offers instant financing at no additional costs to merchants. Furthermore, PayPal Express Checkout process also helps increase conversion rates, which can be completed in a fewer steps. It also automatically tries alternative payment options when a customer’s credit card is rejected.
3. Search indexing update that offers better admin performance.
As of now, Magento Enterprise Edition 1.1.4 (only) has native support for Solr 3.6.2. It features indexing improvements that provide shoppers with more up-to-date search results. Furthermore, it provides merchants with more efficient operations as well as better admin performance. Indexing operations are performed automatically as the product catalog changes and require no manual intervention. Also, you need to follow specific actions to upgrade your Solr instance.
4. Price Consistency Across Borders.
It is essential that prices remain consistent across borders to improve the shopping experience. This comes in handy for merchants who operate across regions and geographies, as they have the option of showing their customers in a single as well as clean price, which is regardless of the tax structures and policies that vary from country to country. This feature has been incorporated in the new Magento theme.
5. Compatibility with PHP 5.4.
The new Magento theme is compatible with PHP 5.4. It has better performance and memory usage, which are achieved via compatibility with PHP 5.4.
6. Improved product quality.
Table of Content
- Overview
- 1. Speedier development through responsive design reference theme.
- 2. Introduction of new financing and streamlines checkout to improve conversion.
- 3. Search indexing update that offers better admin performance.
- 4. Price Consistency Across Borders.
- 5. Compatibility with PHP 5.4.
- 6. Improved product quality.
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Minal Joshi is a content marketer at Krish with a flair for eCommerce and Digital Commerce aspects. She is a MarTech fanatic with a knack of writing with which, she helps brands to curate, create, & commence digital brand positioning. Sharing insights via articles, case studies, eBooks, Infographics, and other forms of content creation is what she lives for. Being an ardent traveler, when not writing, you'll find her sipping coffee into the mountains or petting a stray.
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