Welcome to DX Connect by Krish - Season 4 Ep 1
We’re back with another insightful episode of our video Podcast series!
Join Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dotdigital, and Nishit Kathlana, Enterprise Sales & Strategic Alliance (JAPAC) at Krish, as they dive into the world of “Customer Segmentation & Personalised Omnichannel Experiences with Marketing Automation.”
In this episode, explore the power of data analysis and how it can be leveraged to create personalized experiences that truly resonate with your customers.
Don’t miss out on this discussion, in which Riley illuminates email marketing and other powerful marketing automation tactics.
Stay tuned for more episodes on DX Connect By Krish (formerly Commerce Connect with Krish) as we continue to unravel the secrets of effective digital experiences!
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Episode 4: Customer Segmentation & Personalised Omnichannel Experiences with Marketing Automation
7 August, 2024 Welcome to DX Connect by Krish - Season 4 Ep 4 What all can your marketing automation tool yield? In the fourth episode of DX Connect Video Podcast, Nishit Kathlana, our Head of Sales and Strategic Alliances, and Riley Barnes, Agency & Strategic Partnerships Manager from Dotdigital, take their conversation further, diving into the complexities of customer segmentation, the challenges surrounding them, and performance metrics. The episode explores some of the key performance metrics of marketing automation tools. They emphasize the pivotal role of accurate data and analytics in enhancing overall CX, ensuring your marketing strategies hit the mark every time. Don’t forget to watch it!
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