Welcome to DX Connect by Krish - Season 4 Ep 5
Our 5/5 episode from the DX Connect #VideoPodcast series on ‘Customer Segmentation & Personalised Omnichannel Marketing through Marketing Automation’ is here.
In the final episode, Nishit Kathlana, our Head of Strategic Alliances (JAPAC), and Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dot Digital, dive deep into the power of marketing automation platforms. They explore how customer segmentation can create hyper-personalised experiences that drive real results. Don’t miss out on a compelling real-world example from the cosmetics industry by Riley, shedding light on how top brands set their target metrics for optimal conversions.
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Episode 3: Customer Segmentation & Personalised Omnichannel Experiences with Marketing Automation
5 August, 2024 Welcome to DX Connect by Krish - Season 4 Ep 3 Ready to Revolutionize Your Customer Experience? It's time to explore the role of personalised digital experiences further with our third episode of 'Customer Segmentation & Personalised Omnichannel Marketing through Marketing Automation' at DX Connect Video Podcast. In the latest episode of "DX Connect," Nishit Kathlana, our Head of Sales and Strategic Alliances, continues discussing avenues of growth with Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dot Digital, to dive deep into the power of marketing automation tools. Discover how brands are leveraging hyperpersonal data insights for improved CX and learn about the advanced segmentations available within these platforms. Riley also highlights the critical role of timely and targeted messaging. Learn and grow with DX Connect by Krish.
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