Welcome to DX Connect by Krish - Season 4 Ep 5
Our 5/5 episode from the DX Connect #VideoPodcast series on ‘Customer Segmentation & Personalised Omnichannel Marketing through Marketing Automation’ is here.
In the final episode, Nishit Kathlana, our Head of Strategic Alliances (JAPAC), and Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dot Digital, dive deep into the power of marketing automation platforms. They explore how customer segmentation can create hyper-personalised experiences that drive real results. Don’t miss out on a compelling real-world example from the cosmetics industry by Riley, shedding light on how top brands set their target metrics for optimal conversions.
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Episode 3 – Role of AI & Data Analytics in eCommerce Growth
23 February, 2024 Welcome to DX Connect by Krish - Season 1 Ep 3 Here is the final verdict on the most talked-about subject. Join Sadeq Abdulrasool, Strategic eCommerce Consultant & Digital Expert, and Zenul Jinwala, our Director of Marketing, as they unravel the latest emerging trends in the eCommerce universe and the transformative influence of AI. From personalized Customer Experiences to streamlined operations, the conversation navigates the myriad ways AI is becoming an accessible ally for businesses of all sizes. As this 3-episode topic comes to a close, get ready to immerse in the next one with yet another industry stalwart discussing about the next burning topic. Stay informed, inspired, and connected with DX Connect Video Podcast by Krish!
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