Powering Omni-Channel Growth for Mid Sized Retailers through New eBay Enterprise and Magento Solution

Today’s new retail enterprise solutions are capable of leveraging new technologies, while being able to maintain a low cost of ownership. At the same time, such enterprise solutions are capable of marketing their products relatively more quickly than others. A range of such solutions are available in the market, of which the eBay Inc.’s new retailer solution offers a definite possibility.

The said solution is capable of enabling mid-sized retailers omni-channel success. This new solution thus leverages existing gateways within the latest version of the Magento Enterprise Edition. It also provides access to the omnichannel enabling capabilities of eBay Enterprise. Therefore, Magento as well as eBay enterprise can work jointly in order to provide new and emerging retailers with the same capabilities that are currently being leveraged by the top 100 Internet retailer companies.

According to Roy Rubin, who is the chief operating officer of Magento, the flexibility as well as extensibility of eCommerce technologies become extremely crucial to survival and success of the eCommerce venture. Many of the eCommerce customers with Magento today scale beyond $100 million dollars in revenue, thereby creating an unprecedented competitive edge in the market place with the help of Magento Enterprise’s comprehensive omnichannel solution suite from eBay.

This joint solution combines the extremely flexible as well as open source front end customization of the Magento Enterprise Edition with the help of the modular omni channel solution from eBay Enterprise’s demand generation, fulfillment and customer service capabilities. Furthermore, the joint solution will be supported with the help of a robust partner program that is capable of leveraging Magento’s massive partner as well as developer network and specifically aligned to the unique as well as special needs of mid-sized retailers. This solution is now available to a variegated section of both new as well as existing Magento Enterprise Edition customers.

According to Chris Saridakis, who is the president eBay Enterprise, integrating Magento with the eBay Enterprise omnichannel solution suite, it will be possible for new as well as existing Magento merchants to take advantage of their leadership in large scale retail technologies as well as get access to the solutions they need to grow without having to re-valuate as well as re-architect their existing storefront implementations.

Harshal Mazmudar

Harshal is working as a digital marketing manager at Krish Technolabs, uses the web to drive online visibility and generate leads that have resulted in huge ecommerce success. His incessant hunger to outperform is the real drive that keeps him competitive in the online hemisphere.

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