Another f-commerce solution has entered the market in an attempt to help retailers turn their Facebook pages into online stores.
BigCommerce is today releasing Social Shop 2, which will allow Facebook fans to browse products, fill their cart, purchase, manage orders, redeem gift certificates, write product reviews and more.
“Five years ago you simply setup a website, ran some Google ads and hoped you’d do well. Today it’s all about using an eCommerce platform that lets you sell everywhere. You need your own online store, but it has to be complimented by a presence on Facebook, as well as a mobile-optimized store,” says BigCommerce co-founder Eddie Machaalani
With the release of their new application, BigCommerce joins other e-commerce companies helping retailers make the tricky transition to Facebook stores. BigCommerce claims it is the only e-commerce platform that offers full end-to-end multi-channel retailing via your own BigCommerce-powered online store, Facebook and mobile devices such as the iPhone and iPad
“E-Commerce is no longer just about setting up an online store and having the ‘if you build it they will come’ mentality,” said Mitchell Harper, co-founder of BigCommerce. “With SocialShop 2 we’re helping online retailers get their products in front of millions of potential customers, no matter where they happen to be online.”
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Minal Joshi is a content marketer at Krish with a flair for eCommerce and Digital Commerce aspects. She is a MarTech fanatic with a knack of writing with which, she helps brands to curate, create, & commence digital brand positioning. Sharing insights via articles, case studies, eBooks, Infographics, and other forms of content creation is what she lives for. Being an ardent traveler, when not writing, you'll find her sipping coffee into the mountains or petting a stray.
21 December, 2022 After WooCommerce, Shopify is the 2nd most loved and used eCommerce platform worldwide. Shopify is an entirely feature-rich eCommerce platform. It offers many drag-and-drop options, and its apps work tremendously for store owners. In addition, Shopify is easy to use as it doesn't require depth coding.
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